HomeGamingNintendo Switch Priced Aggressively at $299, Launches March

Nintendo Switch Priced Aggressively at $299, Launches March

The Nintendo Switch will launch worldwide on March 3 for an aggressive price point, the company announced during a press event in Tokyo.

The upcoming hybrid console will cost $299.99 in North America, $399.99 in Canada, and $469.99 in Australia. In France and Italy, the price tag will be €349.99 and €329.99 respectively. As for the United Kingdom, Nintendo Switch will hit shelves for £279.99. Finally, it will carry a price tag of ‎¥29,980 in Japan. Consumers residing in territories not mentioned must contact their nearest retailer for a quote.

At launch, Nintendo Switch will be available in two color configurations: one with gray Joy-Con controllers, and the other with neon red and blue Joy-Con devices. Both will feature the same hardware, boasting 32 GB of internal storage and a 720p touchscreen.

It was in October when Nintendo first revealed the Switch. The promotional teaser video highlighted how the console is designed to be used in multiple ways and scenarios. It is split into a portable handheld device that can also be docked in the console-base for additional advantages.

Switch is a successor to the Wii U, but we can also take it as an upgrade for the 3DS as well. Surprisingly, the system features no disc drive. Instead, Nintendo has fallen back to cartridges which it is calling game cards. Note that 3DS cartridges are incompatible with Switch.

Over four years have passed since the release of the Wii U. The company’s most recent home console suffered terribly in the market due to various factors. Launched in November 2012, the Wii U failed to meet any sort of success. Unlike the massively popular Wii console, the Wii U faced crippled sales of only 13.36 million units sold worldwide as of September last year.

Nintendo hopes to capitalize on the lessons learned in the past four years to make sure that Switch is a blooming success.

Saqib Mansoor
The odd man in the group who hates chocolate, cheese, and having to work on Sundays.


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